Training Offered to Help Wisconsin Businesses with Marketing

by speitz21. October 2010 04:24

Moraine Park Technical College is hosting a seminar that will help area businesses learn how to market to the federal government on Wednesday, Nov. 10 in West Bend, 2151 North Main Street. The training session will be conducted by the Business Procurement Assistance Center (BPAC).

Marketing to the Federal Government will be held in the morning from 9 to 11:30 a.m. Attendees will learn how marketing to the federal government differs from marketing in the commercial sector, how to develop a marketing action plan, various strategies on partnering and networking and marketing tips and techniques. The fee for this seminar is $35 per person.

Registration for this seminar is required and can be done online at For questions, contact BPAC at or call 608-243-4490.

The United States government is the largest purchaser of goods and services in the world. Knowing how to market to a federal agency and how to submit a compliant and responsive proposal to a government solicitation gives your firm a competitive advantage in selling in this vast federal market.

BPAC, established by Madison Area Technical College in 1988, provides technical and marketing assistance to Wisconsin businesses.